Marc Jacobs Spring 2015 campaign features models cast from social media sites. After the success of the Autumn/Winter 14 campaign Marc by Marc Jacobs used the hastag #castmemarc to source models from social media sites like instagram and twitter. Similar to Meadham Kirchhoff's Spring/Summer 15 show designers are turning to social media to cast models
Photographed by David Sims
Styled by Kate Grand
see the full campaign at marcjacobs.com